Dark desk with a stack of closed reference books, an open blank notebook, a pen and a closed laptop under soft blue light

Five tabs, nothing to set up

Open it, list your questions, and start logging. It works in Excel, Google Sheets and Apple Numbers.

Tab 1

Questions

List 10 to 25 questions your buyers really ask. They feed the question dropdown on the Tracker.

Tab 2

Tracker

One row per question per engine, with dropdowns for engine, named or not, how you were named, wrong facts and status.

Tab 3

Summary

Counts how often each engine named you, open wrong facts, re-checks due and results per question. No formulas to write.

Tabs 4 and 5

Example and How to use

Three made-up rows that show a filled-in month, plus short instructions.

How to use it in about 30 minutes

1

Ask

Ask each question in ChatGPT, Gemini and Google AI Overviews, on roughly the same day each month.

2

Log

Add a row per answer. Pick from the dropdowns and note the sources it cited.

3

Fix

For wrong facts, fix the page or listing it drew from, then set a re-check date.

4

Review

Check the Summary tab to see which engines name you and what’s still open.

Prefer it in your inbox?

Leave your email and we’ll send the download link. The download button works without it.

  • One email with your copy
  • Follow-ups only if you tick the box (two at most)
  • Reply “stop” anytime and you won’t hear from us again

    We’ll send one email with your copy. Without the box ticked, that’s the only email you’ll get. See our Privacy Policy.

    Common questions

    Do I need Excel?

    No. The file opens in Excel, Google Sheets (File › Import) and Apple Numbers. The dropdowns and summary work in all three.

    Why track AI answers monthly?

    AI answers change. A dated monthly record shows whether fixes to your pages and listings are being picked up, and catches wrong facts early.

    Does being named once mean I’ll be named again?

    No. Answers differ by day, account and location, and AI engines decide independently what they show. Treat each row as a dated snapshot.

    Is the sheet free?

    Yes. Download it, copy it, use it for your own business or your clients.